Top Features to Include in Your Singapore-Based App

People everywhere are busy on their smartphones—a girl is watching a video, a businessman is reading an e-paper, a restaurant owner is checking his orders, or a traveler is searching for a new destination. However, are they swamped on their smartphones? No, it’s the apps that are keeping them engaged.

A well-designed app can make any phone smarter. In fact, after the rise in AR, IoT, AI, and VR, there are some excellent mobile app development trends. Therefore, businesses in Singapore need to go for the best app development in Singapore to attract more customers. In this blog, let’s look at some of the must-have features in your Singapore-based app.

Top Features for Your Singapore-Based App

1. User-Friendly Interface

Everyone knows the famous saying—the book is always judged by its cover. The same is true for mobile apps. If your app is not good-looking and has no feel, users may soon leave it or won’t click on it. So, to avoid this situation, you must ensure your app is responsive, user-friendly, and easy to use.

Moreover, it should have an excellent intuitive interface that offers a seamless browsing experience irrespective of the device and size. Also, remember not to duplicate your website browsing experience with your mobile experience. Otherwise, there will be no incentive to use the app.

2. Cross-Platform App

When going for custom app development in Singapore, it is best to go for a cross-platform app, as it will help target Android and iOS users. Moreover, you will save time as both platforms require only one codebase, increasing your overall ROI. Cross-platform app sales are predicted to reach $546.7 billion by 2033, growing at a value-driven compound annual growth rate (CAGR) of 16.8%.

So, it will surely be a good investment.

3. Login

Even though it may sound basic, every app must have it. First, it ensures that your users’ information is safe. The login feature also secures user data and helps the right user use the app. Second, login allows you to personalize the user experience. For instance, you can tweak settings, content, and recommendations based on customer preference.

Most importantly, this feature will give access to the user data, and you can track their behavior to gather valuable insights to improve your app.

4. Guest Access

Sometimes, people don’t want to use the app to buy anything; instead, they only want to window shop or explore the products. You can mandate the sign-in process if you do not want people to browse. However, there is always a possibility of these shoppers converting later on. So, you can add a guest login feature that provides limited access for these visitors.

It will ensure they can do window shopping freely inside your app. Besides, you can always add promotions or deals to encourage them to register or sign up. They may do it at some point, for sure.

5. Offline Capabilities

If your mobile app can work offline, it will help Singapore audiences access the app even if they are in a remote area without an internet connection. This feature will enhance the app’s scalability and expand the user base. Although most people do not prefer to do so, it should always be feasible for users to do some work, even offline.

6. Exclusive Design

You always want your app to stand out in the Singapore competition, mainly because so many apps exist. An exclusive mobile app design in Singapore will do the same by making your app look different from others and building a unique brand. Constantly tailor and tweak the elements, such as content, layout, and functionalities, to get your users’ attention.

Remember to monitor sounds, spelling, and colors closely to create a complete look overall.

7. Rewards and Discounts

Your customers will form your business. As a customer-centric business, you should pay attention to rewards, discounts, and loyalty programs. These will boost consumer interactions and overall conversion. Your loyalty program should cater to your business’s specific needs. If you offer regular deals or discounts, more people will use your app.

8. App Security

There is no doubt that mobile apps are prone to cyber attacks, especially when companies retain customer information, such as personal details, credit/debit card info, and more. Therefore, it is paramount to invest in an app’s security. If your app has strong security features, users will prefer it more.

Conclusion

Although certain must-have features, such as push notifications or login, are essential, advanced features will vary based on the industry. Whether you add personalized recommendations in entertainment apps, progress tracking in education apps, or offline accessibility in travel apps, one common thing in every Singapore-based app is offering an excellent user experience. You must look for an experienced app development company in Singapore to create an app that offers a seamless experience to your users.