Implementing Conversational AI for Improved Customer Service in India
Conversational AI is an interesting technology that allows you to have human-like conversations with your partners, customers, and staff. You can use any platform, including social media, messaging applications, voice assistants, websites, online stores, and messaging apps, to call or talk with them.
Conversational AI can entirely alter corporate processes because of its widespread application in various industries, including retail, healthcare, and finance. The market’s size, projected to increase dramatically from USD 13.2 billion in 2024 to USD 49.9 billion in 2030, shows this potential. Here, you will learn how Conversational AI can be a good news for your business:
Different types of Conversational AI:
Here are some of the Conversational AI that you should know about:
Virtual Assistants
Text-based customer care platforms are widely available on websites, applications, social media, and messaging services like whatsapp chatbot worldwide. The bot generates answers based on user-selected or entered inquiries. It uses its prior knowledge to provide the most relevant and helpful answer for the user base.
Upon its debut, virtual assistants could only answer a limited number of pre-programmed questions, frequently chosen by users from a list that could be clicked on. Yet, as conversational AI has developed, users can now more successfully receive answers to their specific questions.
Voice bots
The evolution of Interactive Speech Response (IVR) systems has been substantial, typically ranging from simple systems that relied on pre-recorded messages and dual-tone multi-frequency (DTMF) signaling to advanced speech bots. These cutting-edge voice bots provide voice-first experiences through speech synthesis and spoken language technology.
They combine retrieval-based and generative AI models to comprehend and process intricate speech patterns. They can now comprehend slang and industry-specific vocabulary, interpret a variety of dialects accurately, and work efficiently even in situations where call quality isn’t the best.
Smart assistants
It’s highly likely that you currently have a smart house assistant with you: Just two of the millions worldwide benefiting from AI-enabled products offering integration and convenience are Google Assistant and Amazon Alexa.
These can assist customers in finding products they are interested in or provide salespeople with information to assist customers in physical retail settings.
How does conversational AI help businesses in India today?
Cutting expenses:
Conversational AI can cut expenses by automating tasks often performed by human personnel. This can increase the effectiveness of the customer support team and free up agents’ time to concentrate on more complicated problems.
Personalizing the experience for customers:
By remembering consumer preferences and offering pertinent information and recommendations, conversational AI can help personalize the customer experience.
For example, one would not have to re-enter their address, preferred rental car company, preferred airline seat selection, etc., while making travel arrangements. As a result, client loyalty and satisfaction may increase.
Finding and grabbing upselling chances
AI can access specific consumer data, which can be quite helpful in determining a client’s interest in additional goods and services.
It is possible to match customers with appropriate products and target them with offers and communications based on their purchases, browsing history and likes. Users’ text—and speech-based interactions with voice bots and virtual assistants are excellent data points for enabling this.
Conversational AI offers Self-service:
Customers may use conversational AI to obtain self-service alternatives, such as answers to commonly asked inquiries (FAQ) or assistance with routine operations like scheduling appointments or tracking parcels.
If fewer customer support tickets are raised, agents will have more time to concentrate on more complicated problems.
Continuous assistance
Conversational AI has transformed customer service behind the scenes. It can now operate more cost-effectively and round the clock. For example, conversational AI can offer information to help the customer support team and automate repetitive chores.
Furthermore, speech bots and virtual assistants are always available, so clients don’t have to wait for regular business hours to interact with a live person, and companies don’t have to pay extra for night shift staff.
Final words:For a highly reliable whatsapp chatbot for business, you can opt for Gupshup. As we can help your business integrate whatsapp based conversations easier, your business can achieve a new status. Also, our multi-language support feature can let you connect with your prospect easily and effectively.
